CINDY LI


is a multi-disciplinary designer based in NYC. She got her BFA in Design from School of Visual Arts, and she is now exploring new technologies at  ITP.



🐇🌳🍦🪄



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︎︎︎Projects
01 FARMNYC
02 MONO
03 Magical Popup Book
04 Man and the Horse
05 Title Sequence
06 Planty
07 The Allegory Book
08 Wilderness Act
09 Archi




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Planty

Branding, 2022
This is a branding project for PLANTY, a family-friendly eco-restaurant designed to bring joy to every household. At PLANTY, families can handpick fresh ingredients and cook their own meals, creating a fun and educational experience for kids while promoting sustainability and environmental awareness!

I expanded my logo into a plant-shaped design with two panels, integrating it as a key element of the brand identity to create these icons. I refined them with more detail and charm, making them engaging and easy for kids to understand. Additionally, I designed floor plans and signage to visually communicate how the brand operates and bring its concept to life.